Monday, 20 April 2015

“How to Meet the Rising Expectations of all Stakeholders?”– Professor M.S.Rao

“Exceed your customer's expectations. If you do, they'll come back over and over. Give them what they want - and a little more.” — Sam Walton

Currently leaders at the top are concerned about the rising expectations of stakeholders globally. Students expect more from educators, children expect more from their parents, employees expect more from employers, customers expect more from companies, and society expects more from government. People are becoming right-oriented rather than duty-oriented. They want more for less. They are very impatient and not willing to forgive any mistakes. In a nutshell, they want the best of everything in the world. For every problem, there will be multiple solutions. Hence, to meet the rising expectations of people, the solution lies with people only.

Roy H. Williams once remarked, “The first step in exceeding your customer's expectations is to know those expectations.” Hence, people must find out what others want. They must understand the changing tastes and temperaments of people. They must work hard constantly without inventing any excuses. They must come out their comfort zone and strive for excellence because what is acceptable and successful today might not be acceptable and successful tomorrow. Hence, they must learn, unlearn and relearn quickly to keep pace with the rising expectations of all stakeholders.

The world is very brutal with cut-throat competition. Only performers will survive while the rest will perish. Only sincere people will succeed in the world while the fake perish quickly. People must stretch constantly to stand out from others. They must network constantly with likeminded people and professionals to get updated regularly. Additionally, they must reinvent constantly.   

Loyalty is skin deep in the people. Previously there was loyalty to leaders. Unfortunately, it is missing and people stop revering leaders who fail to deliver their goods constantly. Whether it is CEOs, politicians, sportspersons, or film stars, the basic challenge remain the same. People praise leaders at one moment and criticize the very next moment when leaders don’t rise up to the challenges. Hence, it is very tough to persuade people.  To conclude, it is essential to do research to find out the expectations of the people and strive hard to reach out to them without resting on laurels.

“The expectations of life depend upon diligence; the mechanic that would perfect his work must first sharpen his tools.” —Confucius

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Professor M.S.Rao, India
Founder of MSR Leadership Consultants India
Listed in Marquis Who's Who in the World in 2013
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Twitter: @professormsrao  
21 Success Sutras for Leaders: Top 10 Leadership Books of the Year (San Diego University) Amazon URL:

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